Hawaiian (Pizza) Shirts

Those who like pineapple on their pizza face a lot of backlash so Pizza Hut wanted to do something for them.

I got to design shirts featuring Hawaiian pizza ingredients so fans can flex on pineapple-on-pizza haters. We launched them like a fashion brand: with a raffle on IG and a lookbook with models who look too cool to be there.

 
Press:

Daily Hive
The Message
iHeart Radio
Canadify
Stimulant
Bloomberg